scanCandy is a flexible mobile application for commerce in a variety of retail environments that will:
- Offer the consumer technology that allows them to employ a shopping experience and engage with merchandise and media directly via their phone.
- Give the consumer the ability to scan items that will:
- Allow one-touch purchases
- Launch marketing videos to instruct and promote items
- Deliver offerings via various electronic messaging for related items, future sales or any retailer communications.
- Create an environment that allows direct access to coupons, promotions and other store-based incentives that are delivered to their e-wallet.
scanCandy allows the shopper to actively participate and physically engage in the destination experience, taking a trip to the mall to an entirely new level.